Wish recently held its first European conference, where our executives and guest speakers spoke with existing and prospective merchant partners on the future of e-commerce. The conference’s theme, Wish Passport, emphasizes Wish as a global marketplace and the cross-border opportunities available through its platform. I had the opportunity to develop the event’s visual identity and scale the approach across web, social, email, and print.

Role: Art direction, visual design, illustration

Credits: Tim Smith, Betsy Melo, Cody Riebe